University Senate††††††††††††††††††††††††††† ††††††††††††††††††††††††††††† ††††††††††† Proposed:
†††††††††††††††††††††† †††††††††††††††††††††††† ††††††††††† ††††††††††††††††††††††††††††††††††† Adopted:
RESOLUTION TO ESTABLISH
AN M.S. PROGRAM IN SPORTS MANAGEMENT
WHEREAS, the Education Committee of the University Senate has favorably reviewed the proposal from the School of Continuing Education to establish a program leading to an M.S. in Sports Management, and
WHEREAS, the committee is satisfied that the proposal has the
approval of the executive committee of the
WHEREAS, the committee is satisfied that the proposal has the approval and enthusiastic support of the Director of Athletics, and
WHEREAS, the proposed program does not compete with any existing program at the University,
THEREFORE BE IT RESOLVED, that an M.S. in Sports Management be established with the proviso that the committee will review the program in five years.
††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††† ††††††††††† Proponent:
††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††††† ††††††††††† Committee on Education
MASTER OF SCIENCE IN SPORTS MANAGEMENT
The 36 point (12 course) curriculum is designed to broadly educate sports managers about the industry while providing industry-specific training in finance, personnel management, law, marketing, and facility/event superintendence. This combination of broad-based and industry-specific skill training is a hallmark of the program, and is evident in both the content of individual courses and the sequence in which degree candidates take the courses.†
The degree requires satisfactory completion of 36 points, or 12 three-credit courses, consisting of a foundation course; three courses in accounting and finance (two taken in the Graduate School of Business); two courses in Marketing (one taken in the Graduate School of Business); five topical courses; and a final project. Courses are taken in the following sequence:
SPRT K4220 Social-Historical Foundations of American
Sport (3 pts)
BUSI K4009 Financial Accounting (3 pts)
SPRT K4410 Leadership and Personnel Management in the Sports Industry (3 pts)
BUSI K4003 Corporate Finance (3 pts)
SPRT K4360 Sports Business and Finance (3 pts)
BUSI K4020 Introduction to Marketing/Marketing
Management (3 pts)
SPRT K4540 Advanced Sports Marketing (3 pts)
SPRT K4620 Sport Facility and Event Management (3 pts)
SPRT K4460 Sports Law and Ethics (3 pts)
SPRT K4740 Intercollegiate Athletics Administration (3 pts)
SPRT K4840 Diversity in Sport (3 pts)
SPRT K4980 Internship and MS Project (3 pts)
The programís foundation course (SPRT 4220 Social-Historical Foundations of American Sport) provides students with a thorough introduction to the history and socio-economic foundations of their field, with specific emphasis on the fieldís seminal literature.
The finance sequence requires students to complete general background courses in both financial accounting (BUSI K4009) and corporate finance (BUSI K4003) and then a rigorous, hands-on course in sports business and finance (SPRT 4360). This sequence is designed to successfully train students in the basics of financial accounting, as well as their specific application to the sports industry.
The marketing sequence requires completion of an introductory course in the science of marketing (BUSI K4020 Introduction to Marketing and Marketing Management), and then an applied course which focuses specifically on marketing in the sports industry (SPRT K4540 Advanced Sports Marketing).
Students next complete a series of courses designed to expand and enhance their industry-specific skills, including required courses in Leadership and Management (SPRT K4410), Facility and Event Management (SPRT K4460), and Sports Law and Ethics (SPRT 4460).† Two advanced courses, normally taken in a studentís final year of study, build upon previous coursework and introduce students to other managerial issues: SPRT K4840 Diversity in Sport focuses on issues of race, gender, and ethnicity as they apply to management and competition, while a required collegiate administration course (SPRT 4740 Intercollegiate Athletics Administration) permits students to apply the skills learned in the program to the college environment. In their final term, all students complete a hands-on, applied internship in a sports environment of their choice.
program is designed to accommodate the professional obligations of students who
are employed full time, and can be completed in six consecutive semesters.
However, the curriculum is rigorous and concentrated and demands a serious
commitment of time and energy. Students are expected to devote significant time
to completing reading assignments, class assignments, and term projects outside
of class. All classes are held in the evening on
program is taught by
The program is designed to meet the needs of a range of individuals, including:
∑ those working in the industry who hold a bachelorís degree and who would like to advance their career by completing a graduate program that offers industry-specific training
∑ students with undergraduate degrees in sports or recreation management who are looking to complete a graduate degree in the field
∑ retired athletes or those seeking to turn their passion for sports into a career by completing a rigorous program that will provide them with the skills required of a professional sports manager
∑ those with advanced degrees in business, law, or journalism seeking to expand their credentials in the sports world by completing a program with an industry-specific focus.
All candidates will be required to hold at least a Bachelor's degree and submit two recommendations and a Statement of Purpose (350-500 words) addressing their interest in the field and how the program relates to his or her current employment and immediate and long-term professional plans. The GRE is not required, but recommended.